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In today's digital age, many subscription brands don't fully capitalize on the potent growth tool that's right under their noses.

Inside this FREE e-book, you'll discover...

Discover all that and more in this comprehensive 32-page e-book

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The Subscription Marketer’s Guide 
to Direct Mail

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Test smarter. Grow faster.

A cheaper, less risky way to test this untapped growth tool

SeQuel's proprietary FaQtor Test rapidly uncovers hidden performance insights, in turn saving you money, optimizing your response 400% faster than A/B testing, and allowing you to scale your campaign ASAP.

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About SeQuel Response

SeQuel Response is a multichannel customer-acquisition agency that gives subscription brands a faster way to maximize growth and profitability. With decades of experience and an encyclopedic archive of test findings, we know what works—and what doesn’t—so you don’t have to waste time or money learning those same lessons.

Let us help with your next direct marketing campaign! Call 1-866-838-8551 or email


We're growing fast, because our clients are growing fast

Fast 50

The Minneapolis/St. Paul Business Journal ranks SeQuel as one of the 50 fastest-growing private companies in the state.


Top Agencies

SeQuel is rapidly climbing the Business Journal's list of the top agencies in a vaunted Twin Cities advertising community.

Inc. 5000

Four years in a row, Inc. Magazine has recognized SeQuel on its list of the 5,000 fastest-growing private companies in the country.

“SeQuel helped us launch direct mail from zero to a major revenue channel in a matter of months. Their expertise has been invaluable . . . we trust them wholeheartedly with our business.”

Alex, SeQuel Response client

SeQuel Response has launched goal-shattering direct mail campaigns for countless leading subscription brands, who now use mail to acquire hundreds of thousands of new customers every year.

Growth-hungry subscription brands are sort of our thing...


Quickly master your largest untapped growth channel


A must-read for subscription brands

  • The 12 telltale signs that direct mail would work for your brand, so you can figure that out before spending a dime on a test
  • Secret testing methodologies that make direct mail shockingly cost-effective for brands that previously thought mail was "too expensive"
  • A behind-the-scenes look at how two leading subscription brands used mail to become the fastest-growing brands in their respective spaces
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