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If your customer acquisition efforts are hitting a ceiling with your current media mix, it may be time to test direct mail.

With all the focus on digital, most marketers have never tested what is still the #1 direct-to-consumer new customer acquisition channel. Consider:

  • Direct mail outperforms programmatic as a prospecting channel 
  • Fraud, viewability and brand-safety concerns are a non-issue with direct mail  
  • Lookalike modeling combined with multi-variate testing can rapidly increase response rate and reduce CPA

Get our 31 page e-book to learn more!

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The Growth Hacker’s Guide 
to Direct Mail

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Test smarter. Grow faster.

Multi-variate Testing is the X-Factor

SeQuel's proprietary FaQtor Test gives you the most learnings for the smallest possible investment, enabling rapid scaling and lower CPAs. Get the e-book to see how.

About SeQuel Response

SeQuel Response is an award-winning direct marketing agency dedicated to helping brands achieve sustainable ROI. With decades of experience and an encyclopedic archive of test findings, we know what works—and what doesn’t—so you don’t have to waste time or money learning those same lessons.

Let us help with your next direct marketing campaign! Call 1-866-838-8551 or email


Talk about growing fast . . .

Fast 50

The Minneapolis/St. Paul Business Journal ranks SeQuel as one of the 50 fastest-growing private companies in the state.


Top Agencies

SeQuel is rapidly climbing the Business Journal's list of the top agencies in a vaunted Twin Cities advertising community.

Inc. 5000

Three years in a row, Inc. Magazine has recognized SeQuel on its list of the 5,000 fastest-growing private companies in the country.

“SeQuel helped us launch direct mail from zero to a major revenue channel in a matter of months. Their expertise has been invaluable . . . we trust them wholeheartedly with our business.”

Alex, SeQuel Response client

SeQuel Response has helped multiple brands acquire hundreds of thousands of new customers with direct mail every year, in some cases doubling their annual growth compared to digital and broadcast channels. Download our e-book to read the case studies.

Read the Case Studies


Growth Hack with Direct Mail?


See how with this valuable e-book

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